Somewhere in the next three weeks, in an office at a power-conference football programme, a twenty-one-year-old will sign a document he does not fully understand, insuring his own knee for several m...
In January 1966 a group of Chicago businessmen paid $1.25 million for the right to put a basketball team on the floor. Adjusted for sixty years of inflation, that is roughly $12.5 million today - le...
On Saturday night in Philadelphia, Islam Makhachev walks to the Octagon with a number attached to him. Sixteen. That is how many consecutive fights he has won inside the UFC, a figure matched in the...
Every professional sports league is judged by its ceiling. The Premier League is the richest competition on earth because its best-paid player is reported to earn something like 525,000 pounds a wee...
The NFL preseason opens tonight, and the standard line about it is that none of it counts. That is true in the narrow sense that no result below appears in a single standings table. It is also, on the...
In 2017 the Golden State Warriors sold a three-inch square of fabric on the left shoulder of their jerseys to the Japanese technology company Rakuten for a reported $20 million a year. It was, at th...
Shohei Ohtani is the best baseball player alive, the reigning back-to-back champion's biggest star, and the holder of a $700 million contract. This season the Los Angeles Dodgers will pay him $2 mil...
College football begins its season in four weeks with a set of accounts that would alarm any auditor. The Big Ten has just distributed a record $1.37 billion to eighteen schools, up $490 million in ...
This week a collector in South Florida bought two jumbo cases of 2026 Topps Chrome Baseball from his local card shop, took them home, and opened them. In the first box of the second case he found a ...
The 2026 World Cup ended on July 19 at MetLife Stadium, and across sixteen city finance departments the arithmetic began. It is a harder sum than it should be. FIFA is expected to clear around $11 b...
In January 1973, a shipbuilder from Cleveland led a group that bought the New York Yankees from CBS for $10 million, a figure that fell to $8.8 million once the network repurchased two parking garag...
Thirty NFL stadiums, thirty-two teams, and one question nobody answers cleanly: what is a stadium name actually worth? The honest answer is that it ranges from more than $31 million a year to precis...
Walk into any team store, pull a $180 jersey off the rack, and you are holding one of the most misunderstood financial products in sports. Most fans assume the player whose name is stitched across t...
Every spring, while fans argue about standings, professional athletes file up to 20 state tax returns each - one for nearly every jurisdiction they played a road game in. It is called the jock tax, ...
On Monday, August 3, at 6 p.m. Eastern, the 2026 trade deadline closes - the latest closing time in baseball history, with Tarik Skubal's name hanging over the market the way an ace's name always do...
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